I honestly cannot recommend this company enough. From the start, Rahul and Terence have been brilliant to work with. Communication has been excellent throughout, with quick responses, regular updates and a WhatsApp group that made everything really easy.
SEO for drainage companies.
Emergency drainage is 80% mobile, 80% now, 80% “drainage near me”. Win that moment and you win the job.
Eight in ten calls come from phones.
Drainage emergencies are one of the most distinctive search patterns in local services.
Someone with a blocked drain or flooding isn’t researching their options. They’re panicking, often mid-crisis, always on their phone, always ready to call the first reputable-looking result. That first result captures the majority of emergency bookings because the searcher doesn’t look at result #2, #3, or #4.
Winning in drainage SEO means winning the top position in the map pack for emergency terms in your catchment. Everything else, blog posts, long-tail content, informational pages, is secondary. If you’re not the top drainage result in the towns you serve, nothing else matters much.
What makes drainage harder than other local services is the time-of-day volatility. Evening and weekend emergencies spike; Tuesday at 11am is quiet. Your GBP needs to reflect 24/7 availability if you offer it. Your call tracking needs to work out-of-hours. Your Google Ads need dayparting. Small operators miss these details; we don’t.
CCTV surveys, insurance work, and planned drainage
Most drainage SEO retainers focus on emergency blockage work because it’s the largest volume. But planned work (CCTV surveys for home surveys, insurance claims, sewer condition reports) is higher margin per job and genuinely searchable. We build dedicated content clusters for each, so you rank across the full spectrum of drainage work. Not just emergencies.
A channel your competitors already run.
Built for Drainage.
Emergency-optimised GBP
Google Business Profile tuned for "24/7", "emergency", "same day" attributes. Call-button dominant, address secondary.
Catchment domination
Ranking for every town within your service radius: CCTV surveys, blocked drains, sewer repairs, each with its own local page.
Mobile-first site
Drainage traffic is phone-heavy. Pages must load in under 2 seconds on 4G or they cost you the job.
Call tracking
Tracked call volume per campaign, with whisper messages so your team tags the lead source at pickup. You know which £ works.
Drainage SEO pitfalls.
"We get calls but can't tell which marketing works."
Call tracking with per-channel whisper messages. Every call that came from organic gets a different whisper than ones from PPC or Yell. Your team knows what source at pickup and logs it. You suddenly have data.
"Our site is slow on mobile and we don't know why."
Bloated WordPress themes + too many plugins + unoptimised images. We rebuild on a fast foundation (usually a lightweight theme + proper image compression + caching). Drainage pages under 2s on 4G, measured.
"Our GBP gets competitor reports/suspensions."
Competitor-reported suspensions are common in drainage (ultra-competitive local sector). We help with reinstatement processes and GBP hardening: verified address, legit hours, photo uploads, business verification steps.
"We can't handle more leads. We're already at capacity."
Then the problem isn’t more leads, it’s capacity/pricing. We’d honestly rather you pause the retainer until you can handle the volume than waste both our time. Which is unusual advice from an agency but it’s true.
\t\t\tVigile Fire & Security
A trades business that needed a brand-new website built specifically around their services, not an off-the-shelf theme, and one that would hold up to scrutiny on performance and accessibility, not just looks.
A fully bespoke WordPress build, starting from an original design concept shaped around their brand and services, with performance and accessibility treated as first-class requirements from day one.
A brand-new site scoring 96–100 across Google Lighthouse Performance, Accessibility, Best Practices and SEO categories, on both desktop and mobile, from launch.
What clients actually say.
Amax Marketing have been great in helping us improve our google rankings. Always contactable, explains everything simply and clearly.
We've gone from being invisible to dominating the local map pack. Rahul explains the technical stuff in plain English and the results speak for themselves.
Honest, straightforward, and properly good at what they do. They told us when PPC wouldn't work and saved us the budget. Rare.
Ready to get seen?
Trade 10 minutes for a free audit. Real human, usually within 4 working hours.





















