Skip to content
Amax Marketing
Sectors / Self-Storage

Self-storage plugins we build + ship.

Stora X, Storage Quoter, Storage Booking — three production-grade WordPress plugins built specifically for self-storage operators. Live on real operator sites, processing real bookings.

Accredited & active in the self-storage industry
Why we build our own

Off-the-shelf widgets never quite fit. So we built our own.

After building a dozen self-storage sites we kept hitting the same wall: every operator wants the same three things — live availability, instant quotes, online bookings — but the off-the-shelf widgets either don't exist or are clunky iframes that break the user experience.

So we built our own. Three plugins now run on multiple operator sites, evolved over four years of real-world bookings, edge cases, and support requests. They’re not theoretical — every feature exists because an actual storage operator needed it.

They’re not on the WordPress Plugin Directory because they’re built for managed delivery — we install them, configure them, integrate them with your operations stack, and support them. That control is what lets us actually guarantee they work for your specific setup.

If you’re a storage operator on WordPress (or thinking about it), and you need any of: live unit availability, instant pricing, multi-location quoting, or self-serve booking — these are the tools we use, and they cost nothing extra when bundled with a build retainer.

Plugins, not widgets

Iframes embedded into pages look bad and convert badly — different fonts, different spacing, broken on mobile, slow to load. Our plugins render natively into WordPress so the booking flow looks and behaves like part of your site. Same fonts, same colours, same brand. The user never knows there’s a plugin involved — they just see the brand they trust.

Real-world battle tested

Stora X has run live for two years. Storage Quoter has processed thousands of quote requests across multiple operators. Storage Booking takes deposits and reservations daily on operator sites. Every edge case we’ve hit, we’ve fixed. Every operator request we’ve heard from one client, we’ve thought about for the others.

The lineup

Three plugins. All in production.

A quick visual tour. Click any card to skip to the section that explains it in detail.

Amax Connect → WordPress
Unit 24 (50 sqft) Available
Unit 31 (75 sqft) Available
Unit 12 (100 sqft) Reserved
Live from Amax Connect
Middleware

Stora X

Connects WordPress to the Amax Connect. Live unit availability, pricing, and customer accounts rendered natively into your site.

Get an instant quote
1 Choose location · Harrow
2 Select unit size · 50 sqft
3 Move-in date · 1 May
Estimated £148/mo
Quote calculator

Storage Quoter

Instant quote calculator for single or multi-facility operators. Visitor picks location, unit, dates — gets a price in 3 clicks.

Reserve your unit
Your details
Payment
•••• •••• •••• 4242
Confirmation sent
Booking flow

Storage Booking

End-to-end booking flow with Stripe / GoCardless deposit, automated confirmation, and CRM sync. Built for single-location operators.

What ships when you work with us

Three plugins. Built for storage.

Plugins in production
3
Stora X · Quoter · Booking
Operator sites running them
14+
Across single + multi-facility
Years in production
2+
Stora X live since 2023
How we help

Built for Self-Storage.

Stora X — middleware

Connects WordPress sites to the Amax Connect. Live unit availability, pricing, customer accounts, and booking sync — all rendered natively into your site.

Storage Quoter (multi)

Multi-facility quote calculator. Visitor picks location, unit type, dates — gets an instant quote with full size comparison. Live in production, configurable per operator.

Storage Booking (single)

End-to-end booking flow for single-location operators. Unit selection, customer details, deposit payment, automated email + SMS confirmation, lands in your CRM.

White-label, brand-matched

All three plugins inherit your site's typography, colours, and spacing — they look like native pages, not third-party widgets bolted on.

Operations integrations

Beyond Stora: SiteLink, storEDGE, custom CRMs. Where APIs exist, we integrate. Where they don't, we build webhook flows so leads land where they should.

Maintained + improved

Every plugin gets quarterly updates — bug fixes, feature additions, security patches. Improvements requested by one operator land for everyone.

Why operators come asking

Plugin problems we hear all the time.

Problem

"We use Stora but our website doesn't talk to it."

Fix

That’s exactly what Stora X solves. Live unit availability, pricing, customer login, booking sync — all on your WordPress site, all reading from your Stora data. We install + configure it as part of any build that needs it.

Problem

"Our quoter is an iframe and it looks awful on mobile."

Fix

Rebuild it as a native plugin. Storage Quoter renders inside WordPress, inherits your styling, works perfectly on mobile, and processes quotes 4-5× faster than third-party iframes.

Problem

"We have multiple facilities but our quoter only handles one."

Fix

The multi-facility version of Storage Quoter handles location selection, per-facility pricing, and per-facility availability. Built specifically for operators with 2-20+ sites.

Problem

"Customers can't book online, they have to call."

Fix

Storage Booking handles the full flow — unit selection, customer details, deposit via Stripe / GoCardless, confirmation. Your operations team gets the booking in their CRM ready for move-in. Reduces phone-tag dramatically.

Problem

"Our website plugin breaks every time WP updates."

Fix

That’s an off-the-shelf-plugin problem. Our plugins are tested against every major WordPress release before we ship updates. We’re proactive — usually we update a week before WP releases the new core, so by the time your site auto-updates, our plugins are already compatible.

Problem

"We need a feature the off-the-shelf plugin doesn't have."

Fix

If it’s a feature that helps storage operators, we build it. Our plugins exist precisely because the off-the-shelf options didn’t have what operators actually needed. New features land in quarterly updates for everyone.

How we work

A clear process. No black boxes.

  1. 01

    Discovery

    Which plugins fit, what's the operations stack, what integrations we need to build/configure.

  2. 02

    Configure + brand

    Plugins inherit your site styling. Quoter pricing rules, booking flow logic, payment provider all set up to your operation.

  3. 03

    Integrate + test

    API connection to your operations system, end-to-end test bookings, edge-case handling, mobile QA on real devices.

  4. 04

    Launch + support

    Soft launch, monitoring, post-launch tweaks based on real bookings, included in support retainer.

Plugin in production

Stora X — middleware in production

Self-storage · Multi-operator deployment
The problem

Stora is a powerful operations system but its native website widgets are limited iframes. Operators on Stora wanted a properly-integrated WordPress experience — live availability, native styling, proper SEO — without rebuilding their whole back-office.

What we did

Built Stora X as a WordPress plugin that authenticates with the Amax Connect and pulls availability, unit data, pricing, and customer accounts directly into native WordPress templates. Visitors see a fully on-brand booking experience; operators keep all their day-to-day workflows in Stora.

The outcome

Two years in production. Currently live on multiple operator sites. New features ship quarterly based on operator feedback — what one operator asks for, all the others get.

2+ yrs
In production
API
Native Stora integration
WP
Native WordPress
How we ship + support these

Bundled with builds. Maintained for you.

These aren't sold as standalone licenses. They're delivered with a build or a retainer — installed, configured, integrated, and supported as part of the engagement.

Bundled, not licensed

If we\'re building or maintaining your site, the relevant plugins are included. No per-seat license, no annual renewal fee. They\'re tools we ship to do the job we\'re hired for.

Quarterly improvement releases

Each plugin gets a release every quarter — bug fixes, security updates, new features requested by clients. Tested against latest WP core before shipping.

Custom features when they make sense

If you need something specific that fits within the plugin\'s scope, we\'ll usually build it — and it ships to all clients via the next release. Self-funded R&D for the sector.

Documentation + admin UI

Every plugin has an admin panel for non-developer staff to manage pricing, units, copy, payment settings — without going near the code.

Sector-specific support

Support tickets are handled by the team who built the plugins, who also build storage sites. Not generic WordPress support — sector-aware support.

Self-Storage FAQ

You're probably wondering…

Can't find what you need? Ask us directly.

Generally no. The plugins are delivered with installation, configuration, and integration support — that\’s most of the value. Operators with strong in-house dev teams who want self-managed access can ask, and we\’ll consider on a case-by-case basis.
Yes — SiteLink, storEDGE, Easystorage, and custom CRMs are all integrations we’ve done. If your system has an API, we can integrate. We also build webhook + email-based fallback flows for systems without APIs.
Stora’s native widget is iframe-based. Stora X renders natively into WordPress, inherits site styling, performs better on mobile, supports SEO better, and lets us build custom flows on top. If you’re already happy with Stora’s native widget, you don’t need us. If you want a properly integrated site, that’s what Stora X delivers.
Yes — Stripe and GoCardless out of the box. Deposit at booking, monthly billing handled by your operations system. We can also do full pay-at-booking flows for short-term storage, and bespoke payment models for non-standard rentals.
We monitor Stora’s API changelog and update Stora X proactively. Two years in production, we’ve had one breaking-change incident, fixed and patched within 24 hours. Operators on the support retainer got the fix automatically.
Yes — Storage Booking is designed for single-facility operators specifically. Storage Quoter has both single and multi versions. Stora X works for any operator on Stora, single or multi.
Native availability calendar UI, expanded payment provider options, multi-currency support for European operators, deeper Stora customer-portal integration. Driven by what active operators ask for; happy to share specifics on a discovery call.
Talk to us

Need any of these on your site?

A 20-minute call to scope what fits. No commitment, no sales pressure — just whether the tools fit your operation.

Free audit
What clients say

Real reviews from real clients.

★★★★★ Rated 5.0 on Google
★★★★★

Amazing experience with Amax Marketing! They built my self storage website and the process from start to finish was first class. I highly recommend them!

Grant Daniel Self storage
★★★★★

We found Rahul and Terence to be knowledgeable, friendly and very helpful. When we have issues with our emails or website their response time has been very impressive, fixing the issue in great time.

Damian Mulhern Client
★★★★★

We've been working with the Amax team for a few years now for all things web design and development. Rahul, Naveed and Terence helped us build our website, set up pages with dynamic features, and source an event photographer. The communication is seamless and they're quick to troubleshoot. Great work!

Celia Illes Client
★★★★★

We worked with Amax to redesign the Sheeplands Self Storage website in 2024 and the whole experience was brilliant from start to finish. The team were helpful, communicative, and made the process really straightforward.

Sophie Baker Sheeplands Self Storage
★★★★★

I honestly cannot recommend this company enough. From the start, Rahul and Terence have been brilliant to work with. Communication has been excellent throughout, with quick responses, regular updates and a WhatsApp group that made everything really easy.

Idris Client
★★★★★

Strong knowledge, results-driven. Worked with Amax for nearly 3 years now, results keep moving in the right direction. Recommend!

Elyas Coutts Client
★★★★★

I've worked with Amax for several months now and I've been super impressed by their attention to detail, dedication, approachability and professionalism. Would highly recommend them.

Laura Alderson Client
★★★★★

Amazing experience with Amax.

InDesign Showroom London InDesign Showroom
★★★★★

We had a great experience working with Amax Marketing. Rahul, Terence and Christopher were extremely helpful and responsive throughout, making everything very straightforward. Nothing was too much trouble. We're really pleased with the final result and would highly recommend them.

MidWales Storage Self storage
★★★★★

Our experience with Amax has been fantastic. They made us a fantastic website for our self storage site to operate from. The response on tasks and customer care has been brilliant. Truly a 10/10 business to work with!

George Goodson Self storage
★★★★★

Professional, quick and friendly service, delivering exactly what was requested and on time. Couldn't have asked for more! Very happy with the results and to work with the whole team. Cheers guys!

Samer Ebbini Client
★★★★★

We've worked with Amax for the past few years and have a great, collaborative relationship. Their communication has been fantastic and they're always open to new ideas, delivering on what they say they'll do with quick turnarounds.

Joshua Webb Client
★★★★★

We're thrilled with the website Amax Marketing created for Orange Box Self Storage. It's professional, visually stunning, and perfectly optimised for SEO. Their customer service has been outstanding, always responsive and genuinely invested in our success. We can't wait to continue our partnership with ongoing SEO and PPC campaigns.

Binder B Orange Box Self Storage
★★★★★

Rahul and the AMAX team have been working on our website for the last couple of months, and I have been very impressed with the results! They have been re-designing parts of the site and adding SEO, and we've had a lot more traffic to the site as a result. We look forward to seeing even more results in the future!

Emily Bibb Client
★★★★★

Rahul and his team have recently begun re-designing and re-building our website in preparation for SEO work, and so far it has been fantastic! Really impressed with how quickly they got to grips with what we're about and what we want to achieve. Excited to see the final result!

Sean Kelly Client
★★★★★

The team is very supportive, creative and organised when it comes to our marketing calendar. They take our views and needs into account and always find a way to 'translate' them into marketing terms.

Happy Tree Happy Tree Academy