PPC for roofing companies.
Google Ads campaigns that put you in front of homeowners the moment they search “roofer near me” or “emergency roof repair”, built around cost per lead, not clicks.
Storm damage does not wait for SEO to rank.
Roofing demand spikes hard and fast, after a storm, in a leak, ahead of a sale, and paid search is the only channel that shows up on day one.
A roofing enquiry is usually urgent. Someone with a leak or storm damage is not scrolling to page two, they are calling the first credible result. Paid search puts you there immediately, while SEO is still building.
We split campaigns by intent: emergency repair traffic gets routed to a fast-response landing page, while re-roof and replacement searches go to a quoting page built around photos, guarantees and finance options.
Roofing clicks are not cheap, so every pound is protected with tight negatives that strip out DIY searches, job-seekers and out-of-area postcodes before they ever reach your budget.
A channel your competitors already run.
Built for Roofing.
Emergency-repair campaigns
Dedicated ads and landing pages for urgent leak and storm-damage searches, built to convert on the first visit.
Postcode and radius targeting
Spend reaches the areas you actually cover, not neighbouring towns your crews never visit.
Photo-led quote landing pages
Before-and-after galleries and guarantee messaging built into every quote-request page.
Roofing PPC pitfalls.
"We get clicks but nobody actually calls."
Usually a landing page problem. We route traffic to pages built for urgency, phone number visible, guarantee stated, no forms to hunt for.
"Half our budget goes on jobs outside our area."
Radius and postcode exclusions fix this immediately. It is one of the fastest wins in a roofing account.
"Storm season is chaos and we cannot keep up with leads."
Campaigns can be scaled up ahead of forecast weather events and throttled back once the surge passes.
\t\t\tBurnt Oak Timber
Eight years of stalled attempts to get a proper ecommerce site live, and zero organic visibility for a growing catalogue serving builders and tradespeople.
A full Shopify rebuild paired with search-led content, conversion-aware category copy and steady, high-quality link building, targeting the terms their customers actually search.
The site began ranking within months, with organic sessions up 66% and 39 backlinks won through natural, high-quality outreach.
What clients actually say.
Amax Marketing have been great in helping us improve our google rankings. Always contactable, explains everything simply and clearly.
We've gone from being invisible to dominating the local map pack. Rahul explains the technical stuff in plain English and the results speak for themselves.
Honest, straightforward, and properly good at what they do. They told us when PPC wouldn't work and saved us the budget. Rare.
Ready to get seen?
Trade 10 minutes for a free audit. Real human, usually within 4 working hours.