“★★★★★
We found Rahul and Terence to be knowledgeable, friendly and very helpful. When we have issues with our emails or website their response time has been very impressive, fixing the issue in great time.
Damian Mulhern
Shield Self Storage
Case Study · Self-Storage · Multi-site
From paid ads to organic growth, across four UK sites
Admirals Yard had leaned on PPC for years. We built a local-SEO engine across Bristol, Leeds, Sheffield and Slough, and moved them onto a platform they own.
4UK sites: Bristol, Leeds, Sheffield, Slough
1998Operating since
OrganicShifted from PPC to SEO-led growth
Top 3New keyword rankings won, including first position
The Challenge
Paid leads that stopped the moment the budget did
Admirals Yard is a self-storage operator established in 1998, with four sites across Bristol, Leeds, Sheffield and Slough and units from 35 to 160 sq ft. They had relied on PPC for years, a popular route in the sector, but a costly one.
This time they wanted organic growth: more leads, awareness and traffic that keeps working after the spend stops. They also wanted off their old setup, with stronger hosting and SSL, and a content management system they could control themselves.
The Work
Local SEO, built site by site
Self-storage lives and dies on local search. We built for each location, then compounded with content and authority.
1
Foundations and technical
Keyword research, a full technical SEO audit, and location-led on-page work. Metadata, header tags and internal and external linking sorted properly across every site.
2
Local visibility
Google Business Profiles reviewed and optimised for each location, with the right postcodes, categories and reviews. In self-storage, location is everything.
3
Authority and a stronger platform
Ongoing citations and guest-post link building, plus a move to Elementor Pro for full ownership, better speed and a new storage calculator.
The Results
Organic momentum across all four sites
Top 3New keywords ranking in the top three positions
#1Fresh first-position keyword rankings won
4 sitesLocal visibility lifted across every city
HigherConversion rates across Leeds, Slough and Bristol
MoreGoogle Business Profile impressions and calls
OwnedA faster Elementor Pro site they control
“It’s been great to work with Rahul and the Amax Marketing team. They are easy to contact and helpful whenever we need any marketing help. We are looking forward to a long and fruitful relationship with them.”
Rob, Admirals Yard Self Storage
Run a multi-site storage business?
We help self-storage operators move from paid dependence to organic growth that compounds. SEO, local search, and a website you actually own, plus a free website audit.